Jadine Conway

A 1918 poster issued during World War I from the YWCA encouraged women to pitch in to the war effort by joining the “United War Work Campaign”.

The Art Nouveau hand lettering of that poster was a slight throwback to the “Western” or “Victorian” style of typography because of the characters having split serifs.

This is now available as Village Hall JNL, in both regular and oblique versions.

Mariachi is a new condensed version of our Maison Luxe font which is a revival of an old 1800’s classic ornate French font.
This new 2021 condensed version takes this old classic to an all new level by adding small caps, italics and a new black version.
Mariachi is perfect for headlines and logos from advertising to product labels, t-shirt lettering and restaurant menus.

Fill fonts are also part of this family, new to this font style is the half fill font for creating a two color effect on the letters, you’ll need an application that works in layers to use the fill fonts in Mariachi.

The regular fill font for Mariachi isn’t meant to be used as a stand alone font so we’ve created a solid black version with thicker serifs on top and adjusted outlines throughout for a better appearance as a solo font.
We hope you enjoy Mariachi as much as we did making it.

Mi Casa is a new condensed version of our Home Style font which is a revival of an old 1800’s classic ornate French font.
This new 2021 condensed version takes this old classic to an all new level by adding small caps, italics and a new black version.
Mi Casa is perfect for headlines and logos from advertising to product labels, t-shirt lettering and restaurant menus.

Fill fonts are also part of this family, new to this font style is the half fill font for creating a two color effect on the letters, you’ll need an application that works in layers to use the fill fonts in Mi Casa.

The regular fill font for Mi Casa isn’t meant to be used as a stand alone font so we’ve created a solid black version with thicker serifs on top and adjusted outlines throughout for a better appearance as a solo font.

We hope you enjoy Mi Casa as much as we did making it.

Perva is a suite of three eye-catching fonts inspired by display types from the 19th century. This unconventional family has three different font styles that can be used individually or combined to build a playfulness multi-typeface design system. It is suitable for titling, posters headlines, book covers, packaging, social media, and branding.
Perva brings together a Slab serif font, a.k.a Antique or Egyptian; a Reverse-contrast or Italian; and an Old English Blackletter.

The design is inspired by the display types listed as “Typographic monstrosities” in Thomas C. Hansard’s book Typographia (1825).
What he found absurd was understood here as interesting and enjoyable to introduce a contemporary approach of the types widely sold by foundries such as Bruce’s New York Type-Foundry and Caslon Foundry.

Each of the three fonts holds around 400 glyphs, covering the languages of Northern, Western, Central, and Southern Europe. Opentype features include case-sensitive forms and a couple of alternates for the Blackletter style.

Introducing Horse Boy Typeface

The Horsebow typeface is inspired by the vintage cowboy western style. The Horseboy font family consists of 6 very cool fonts when combined to create western and cowboy themed designs.

Can be used for the design of alcoholic beverage packaging, tattoo, poster, pomade designs, barbershops and so on with the western American concept.

Apart from that this font is very easy to use in both design and non-design programs because all alternates and glyphs are supported by Unicode (PUA).

Introducing Horse Boy Typeface

The Horsebow typeface is inspired by the vintage cowboy western style. The Horseboy font family consists of 6 very cool fonts when combined to create western and cowboy themed designs.

Can be used for the design of alcoholic beverage packaging, tattoo, poster, pomade designs, barbershops and so on with the western American concept.

Apart from that this font is very easy to use in both design and non-design programs because all alternates and glyphs are supported by Unicode (PUA).

This was Robby Woodard’s pandemic project. During all the craziness and uncertainty surrounding lockdowns and work-from-home mandates, the veteran designer decided to revisit the classic Egyptienne/Italienne/French Clarendon aesthetic and make it his very own with two extra spoons of fun and a generous dollop of cheer. Quirkwood is what we have after his typographic bender, and we believe our world is all the better for it. This is a spaghetti western with Shazam and Wile E. Coyote cast in prominent starring roles, a bluegrass album of Edith Piaf covers.

By reconfiguring a classic archetype’s DNA and introducing new quirks to it, Robby presents a uniquely sunny and wholesome character with this typeface. The common reverse-stress-slab treatment goes a long way for sure, but there are also plenty of unusual elements working hard in the background here: Ball endings harmonizing with thick soft rectangles, diagonals cutting light into thick softnesses, eager open midsections guiding the eyeballs, strokes thickening into curled serifs just short of swashing out, and giddy extenders bopping along to an eccentric beat.

Quirkwood offers plenty more bells and whistles: Contrast and weight variants, chromatic colour possibilities in layering, stylistic and contextual alternates, small caps, standard and discretionary ligatures, and other OpenType features.

The future is quirky, and we all need cheering up these days. So design accordingly and brighten up someone’s day.

Glyphfight at the OK Moral – single weight Western style typeface. High inverted contrast, generous width, decorative serifs, extended Latin support. It is our 103rd release.

Tex Mex is a trademark of FontMesa LLC

Tex Mex is simply a spurred version of our Saloon Girl font family.

When you think of a classic western font you think of spurs in the letters, with Tex Mex we set out to create a font that stands out and says Western.

Whether you’re making a new steakhouse menu or a new logo for your cowboy boot and hat company Tex Mex is the font you’re looking for.

If you’re having a Chili Cook Off, in the Texas style, you’re going to want Tex Mex for your sign to get those customers to buy your Chili, I know your chili is good but a good type font is the bait that lures in the customer.

Tex Mex, I’m hungry all ready.

Just like our Saloon Girl font Tex Mex also works in layers, to make a layered font image you’ll need an application that works in layers such as Illustrator or Photoshop.

Ghost Sign JNL is a spurred serif type design based on the faded lettering of an antique brick wall sign for Homer Hardware [located in Homer, NY] and is available in both regular and oblique versions.

From Wikipedia:

“A ghost sign is an old hand-painted advertising sign that has been preserved on a building for an extended period of time. The sign may be kept for its nostalgic appeal, or simply indifference by the owner.

Ghost signs are found across the world with the United States, the United Kingdom, France and Canada having many surviving examples. Ghost signs are also called fading ads or brickads.  In many cases these are advertisements painted on brick that remained over time.  Old painted advertisements are occasionally discovered upon demolition of later-built adjoining structures. Throughout rural areas, old barn advertisements continue to promote defunct brands and quaint roadside attractions.

Many ghost signs from the 1890s to 1960s are still visible.  Such signs were most commonly used in the decades before the Great Depression.

Ghost signs were originally painted with oil-based house paints. The paint that has survived the test of time most likely contains lead, which keeps it strongly adhered to the masonry surface. Ghost signs were often preserved through repainting the entire sign since the colors often fade over time. When ownership changed, a new sign would be painted over the old one.”

Town Meeting JNL (available in both regualr and oblique versions)  is a modified version of Mud Creek JNL (which was based on Tuscan Egyptian – a classic wood type).  The side spurs were removed and the split serifs were replaced by slab serifs.

Mud Creek JNL is based on Tuscan Egyptian – a classic wood type with a decidedly Western feel, and is available in both regular and oblique versions

Two word examples (“nice” and “bud”) from the J.G. Cooley & Co.’s Specimens of Wood Type catalog for the typeface ‘Roman Triple Extra Condensed Fifty Line’ offered only seven letters to work with.

Despite this lack of characters, it inspired Compressed Wood JNL, which is available in both regular and oblique versions.

Antique X Condensed is a condensed slab serif font found with the pages of a Rob Roy Kelly book of wood type designs.

It was introduced around 1840 by Wells and Webb, and the example served as the model for General Merchandise JNL, which is available in both regular and oblique versions. 

Alderman JNL is a wide slab serif typeface based on the classic wood type Antique Light Face Extended, and is available in both regular and oblique versions.

Say hello to Suerte. This new typeface with inverted contrast and bifurcated serifs was inspired by Caslon’s Italian type and by Aldo Novarese’s Estro, published by the turinese foundry Nebiolo.

Our aim was to develop a wood type typeface adding a new personality incorporating Tuscan serifs. The complete alphabet was designed with a flat long brush and Indian ink and then vectorized.

Township JNL is based on French Antique Condensed [a classic wood design] and is available in both regular and oblique versions.

Reminiscent of Old West wanted posters and circus broadsides, this ultra-condensed typeface allows for more word copy to fit into a single line’s space.